Branded Jewellery Takes Center Stage Changing the Face of Indian Design
Introduction In recent years, the jewellery market has undergone a remarkable transformation, with branded jewellery emerging as a dominant force. The allure of luxury, quality, and exclusivity has made branded jewellery a preferred choice for consumers. This trend is especially significant in the context of Indian designer jewellery, which has long been celebrated for its intricate craftsmanship and cultural significance. This blog explores the current market dynamics of branded jewellery, its impact on the Indian designer jewellery scene, and the evolving preferences of consumers. 1. The Current Market Landscape of Branded Jewellery The branded jewellery segment has witnessed substantial growth in India, driven by changing consumer preferences and a shift towards luxury products. According to a recent report by Research and Markets, the Indian jewellery market is expected to reach approximately $100 billion by 2025, with branded jewellery accounting for a significant portion o